About this campaign

In line with the FEI’s vision to grow the unique and mutually beneficial bond between humans and horses, and to develop equestrian sport globally in a modern, sustainable and structured manner, the FEI is committed to sharing best practices and raising awareness to ensure integrity and an ethical partnership with the horse at all times.
Having seen a rising number of doping cases due to accidental contamination , the FEI developed the campaign – “Outside the box” – to educate and remind individuals entrusted with the care of a horse of the risks and the simple steps/solutions to avoid any inadvertent contamination, but also more generally to ensure a safe environment for their horses.
Knowledge is power and while most FEI horses are fortunate to have the very best care, there are gaps in the community, and through positive reinforcement and engaging campaigns, as well as the participation of influential ambassadors in the community – the FEI is confident these gaps can be filled!

About the Fédération Equestre Internationale - FEI

Founded in 1921, the FEI is the world governing body for horse sport recognised by the International Olympic Committee (IOC) and the International Paralympic Committee (IPC).

Equestrian sport has been part of the Olympic movement since the 1912 Games in Stockholm and part of the Paralympic movement since Atlanta 1996.

The FEI is the sole controlling authority for all international events in the Olympic sports of Jumping, Dressage and Eventing, as well as Driving, Para Driving, Para Dressage, Endurance and Vaulting.

As a non-profit organisation and a governing body, the FEI is passionate about every facet of the sport, and the global equestrian community, and redistributes revenues in line with the values which underpin the organisation :

  • Horse First: The welfare of the horse is our top priority
  • Perform as one: A unique sporting partnership built on mutual trust and respect
  • Fair and equal: A universal and level playing field for men and women of all ages to compete together in a safe environment from grassroots to the world stage
  • For today and tomorrow: Meeting the needs of today without compromising tomorrow
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Contact us

FEI Headquarters


Fédération Equestre Internationale HM King Hussein I Building Chemin de la Joliette 8
1006 Lausanne – Switzerland

T. +41 21 310 47 47
E. info@fei.org